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| Direct-Lift ETL Certified |
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 Can you believe it – Price and quality truly in one lift – with proof of both. How many other lift manufactures can say that?
Well the answer is just one other that being Rotary lifts revolution. The best part is Direct and Rotary are both owned by the Dover Corporation a fortune 500 company which is the largest lift manufacturer in the world.
Think about it. Do you really believe a company of this size would produce anything less than quality? Not only do you get quality you also get one of the safest lifts in the industry. Items included on the Direct 4 post lifts such as slack cable system, should a cable ever become slack the loss of tension causes the secondary lock to engage, thus your lift is still able to lock and prevent harm.
As you might expect we do have to cover these costs of producing a better lift than the others, and yes we might be a bit more expensive – typically not much but when you see the lift and features or call us for an education we have no doubt that you will agree it is worth it. We are not out overpricing our products like some others, but as always we are setting the bar as to what you should expect at a cost we can afford.
The current ETL certification is huge in the lift industry, and should a competitor not tell you the same thing I would be concerned about purchasing from someone who is not speaking true words. After all we can prove why the ETL certification indeed indicates safety as well as dependability.
In short, to achieve the ETL certification you must build a product for strength and safety on a continuous basis not just the one being tested, as you do not get to choose the one to be tested, and you have to agree to let the laboratory testing folks into your facility twice a year to inspect and test again.
In today’s world with insurance premiums on the rise as a result of liability claims reaching staggering figures insurance companies and building inspectors are not willing to assume the risk of ensuring a lift is safe on their own, thus you have the proper 3rd party testing lab thoroughly test the product as well as confirm the welds and operation of the plant overall conform to all standards. Here is another bit of information you need to know.
Many code enforcement jurisdictions in the United States and Canada now require all automotive lifts installed within their regulatory influence to be certified in order to reduce workplace injury. All lifts certified to ANSI/ALI ALCTV are required to have ultimate material strengths at least equal to three times the stresses the lifts are subjected to in normal use.
When you purchase a certified lift, you have purchased not only the pieces of steel rubber, and aluminum that makes up the physical lift, but you have purchased that lift manufacturers many years of manufacturing expertise, the lift designers know-how, and the NRTL’s engineering and inspection experience.
A manufacturer that makes a certified lift is required to have a quality system that ensures that each product is made the same way each time, so even though the lift you purchase was not tested by the NRTL engineer, it is considered to be the same due to the quality system employed by the manufacturer. All product complaints that involve a product that does not comply with the standard are resoled on an ongoing basis, resulting in continuous process, and indeed product, improvement.
In short all we are asking is for the time to properly educate you on your lift purchase.
We know the pricing mixed in with the safety features is second to no one in the business, we also know that as an internet shopper you might even be tempted to buy out of state because they convince you they will not charge sales tax, just remember when the state does not get the sales taxes they are legally due it costs our teachers, policemen and firefighters their jobs due to layoffs and many others also.
Please give us a call and an opportunity to prove to you what a great lift Direct is.
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